Pinterest Trends for September: What to Pin Now for Traffic and Leads
September is here, and you know what that means—it’s time to dig into what’s trending on Pinterest and how you can use it to show up for your dream clients. Whether you’re a coach, wedding pro, photographer, or any kind of service provider, Pinterest is where people are already planning ahead. And the best part? You can meet them right where they’re searching.
So let’s talk about what’s trending in September 2025 and how you can turn these trends into leads, clients, and a business that runs smoothly through the busy season.
Why Pinterest Trends Matter Right Now
Unlike Instagram or TikTok, Pinterest isn’t about what’s happening today—it’s about what’s coming next. People go there to plan, not just scroll. They’re looking for ideas, answers, and inspiration for the future. And September is prime time to show up with seasonal content that positions your business as the solution they’re searching for.
Top Pinterest Trends for September 2025
1. Fall Décor and Cozy Vibes
Pumpkins, plaid, warm tones—Pinterest is fully in cozy fall mode.
- Coaches: share fall reset routines, journaling prompts, or cozy morning habits.
- Photographers: write a blog about what to wear for fall sessions or pin inspiration for mini shoots.
- Wedding pros: showcase fall wedding venues, florals, and dreamy autumn color palettes.
2. Halloween Planning
Yes, even in September, people are already saving costume ideas, party themes, and spooky DIY projects.
- Think Halloween brand photo shoot inspiration.
- Share fun ways to market your business for Halloween.
- Or create a Halloween-themed freebie to grow your email list.
Marketing + Pinterest Tools
Think of the Visibility Shop as your shortcut to showing up online without the stress. It’s packed with done-for-you templates, AI tools, and marketing resources that cut hours of work into just minutes. Whether you need Pinterest graphics, content prompts, or a full account refresh, you’ll find everything in one place—so you can spend less time stuck on marketing and more time serving your clients.
3. Back-to-Routine + Productivity Hacks
Summer’s over, and people are craving systems and structure.
- Coaches: talk about resetting workflows or re-engaging clients.
- Service providers: share goal-setting tools, Q4 planning strategies, or productivity hacks.
4. Holiday Marketing Prep
It feels early, but Pinterest users are already searching for holiday content. From gift guides to promo calendars, now’s the time to start pinning.
- Service providers: share giftable offers, your go-to tools, or tips for prepping for Black Friday and holiday sales.
What to Create and Pin in September
Here are some quick-win ideas:
- A blog post or reel about prepping for holiday season.
- Pins with cozy fall graphics that link to your offers.
- A carousel or reel with a reset routine checklist.
- A seasonal freebie like a fall wedding checklist or launch planner.
Remember—Pinterest is a slow burn. Ideally, you want content live 2–3 months before the season. But don’t let a late start stop you! Pin it now, because next year it will rise again at the right time.
Staying Consistent with Trends
You don’t have to do all the things. Pick one or two trends that fit your brand, go all in, and create a mix of content. One blog post, several keyword-rich pins, and maybe a short video to repurpose everywhere (including Pinterest). That’s exactly the strategy I teach inside my club—where you get templates, done-for-you trend breakdowns, and the support to stay consistent without burning out.
So tell me: what are you planning to pin this September? Drop it in the comments—I’d love to brainstorm with you!
DON’T FORGET TO PIN IT!
