3 Pinterest Mistakes That Are Costing You Traffic
If you’re spending time on Pinterest but not getting the traffic or leads you hoped for, you’re not alone. Most service providers make the same three mistakes—and the good news? They’re 100% fixable. Today, we’re breaking them down so you can start turning those pins into clicks (and clients).
Mistake #1: Vague, Generic Pin Titles
Pinterest needs clarity, not mystery. If your pin says “My Morning Routine” or “Wedding Tips”, it’s competing with thousands of other vague titles. Instead, use keyword-rich titles that match exactly what your dream client is searching for.
Examples:
- Instead of Wedding Tips, use 5 Things to Include in Your Fall Wedding Timeline
- Instead of Brand Photography Session, use What to Wear for Your Brand Photoshoot: 5 Easy Outfit Ideas
Quick Fix:
Use Pinterest’s search bar to see what people are typing in your niche. Then mirror that language for your titles so your pins stand out in search.
Mistake #2: Linking Pins to Your Homepage
If your pin leads to your homepage instead of the exact content it promises, you’re losing people fast. When someone clicks for Brand Photoshoot Ideas but lands on a generic homepage, they’ll click away in seconds.
Quick Fix:
Always link your pins to:
- A dedicated blog post
- A free lead magnet landing page
- A service page or contact form
The key is to make the destination match the promise of the pin. It’s better for your audience and for Pinterest’s algorithm.
Want Pinterest to bring you leads while you’re off living your life?
That’s exactly what happens inside The Club. You’ll get simple, proven Pinterest workflows that fit your schedule, so you can grow your traffic, leads, and sales without the marketing overwhelm.
Mistake #3: Inconsistent or Random Pinning
Pinning in bursts and then disappearing tells Pinterest you’re not consistent, and the platform rewards consistency.
Quick Fix:
Batch your pinning once a week. Choose one piece of content (blog, video, podcast, or freebie) and create 3–5 different pins for it. Use Tailwind or Pinterest’s native scheduler to drip them out over the week. This keeps your account active without daily effort.
Your Next Steps
If you’ve made these mistakes, you’re in good company. Pinterest is forgiving, and fixing these now will get you back on track.
Checklist:
- Write specific, keyword-rich titles
- Link every pin to matching content
- Create a weekly batching and scheduling workflow
With these small tweaks, your traffic can grow steadily and with less effort. If you want a ready-made Pinterest workflow that saves time and gets results, that’s exactly what we do in The Club.
DON’T FORGET TO PIN IT!
