Pinterest Trends for August 2025: What to Pin Now for More Clicks, Leads & Sales
If you’re a service provider who wants more leads and less stress about what to post, this post is for you. Every month, Pinterest gives us clues about what people are actually searching for—and August is full of golden content opportunities. Whether you’re a coach, photographer, or wedding pro, these trends can help you get in front of your dream clients before they need you.
Let’s break down what’s hot on Pinterest this August and how to turn that into powerful content that keeps working for you—long after the post goes live.
Why Pinterest Trends Matter for Service Providers
Pinterest isn’t just for recipes and mood boards. It’s a search engine. People type in exactly what they want, and if your content shows up, you’ve got their full attention. That’s huge.
What makes Pinterest even better? Users plan early. While Instagram is still in summer mode, Pinterest users are searching for fall ideas and even Christmas prep in August. That’s your chance to show up early and stand out.
Trending Topics for August—and How to Use Them
Back to School Organization (Even if You’re Not in Education)
This trend is everywhere in August, and you don’t need to be a teacher to use it.
- Coaches → Share time-blocking hacks or tips for managing chaos when school starts.
- Wedding pros → Talk about staying organized during engagement season.
- Photographers → Post about how to plan for fall minis or get those holiday family shoots done early.
This content is timely and super searchable right now.
Fall Wedding Planning
Wedding pros—this is your season. People are planning:
- Cozy outdoor ceremonies
- Fall color palettes
- How to keep guests warm (hello, shawl basket tip!)
If you’re not in weddings, don’t scroll past this—tie in adjacent ideas:
- Interior designers → Share seasonal decor looks.
- Coaches → Talk about planning stress-free events.
Need Help Turning These Trends Into Clicks + Clients?
If you’re staring at a blank screen wondering how to turn these Pinterest trends into actual content (and traffic), I’ve got you. Inside Pinterest Strategy Club, we take the guesswork out of what to post and when. You’ll get monthly trend breakdowns, done-for-you pin templates, and the strategy behind creating content that brings in leads long after you hit publish. It’s smart, simple Pinterest marketing made for service providers like you.
Holiday Prep and Seasonal Marketing
August is your moment to prep for Q4 launches. Get ahead of the game:
- Share behind-the-scenes client work.
- Talk about lead magnet updates or launch tips.
- Share your own holiday workflows.
You’re not just giving tips—you’re showing your expertise.
DIY and Home Refresh Ideas
This trend hits every August. Think:
- Photographers → Teach how to prep your home for a brand shoot.
- Service providers → Share ways to upgrade your home office or set the mood for focused work as the season shifts.
Pinterest LOVES this content—and it’s super evergreen.
How to Take Action with These Trends
Ready to use these trends to drive more traffic? Here’s your to-do list:
- Pick 1–2 trends that fit your business.
- Create a blog, video, or podcast episode around it this week.
- Design 3–5 pins for that content. Try different titles and looks.
- Schedule your pins with Tailwind or right in Pinterest.
Remember: Pinterest content grows over time. Like, years. One of my top-performing pins is 10 years old—and it still brings traffic every single week.
If you start now, your August pins will be ready to shine again next year.
Final Thoughts
Pinterest is the long game that pays off. It’s not a social feed—it’s a place where people go to search for help. If you want your content seen by people who are already looking for what you offer, this is how you do it.
Want help creating pins fast? That’s what we do inside Pinterest Strategy Club. We take these monthly trends and turn them into traffic and conversions—without overthinking or overworking.
So tell me—what trend are you using this month?
