How to Automated your Lead Process

Content Creation, Marketing

Automating your leads helps you to save time and provide immediate service to your potential clients. A potential client can get immediate information from you and you in turn know what help they need.

I know you may be thinking, “I have an elaborate customer experience and the chat bots I’ve seen are clumsy and cold”. I thought the same thing, but when I worked with Henry, I found that this wonderful marketing can have your brand voice and really helps potential clients to learn all about you and how you can help them, while you are working in your genius zone or sleeping!

How it helped me

My customized chat marketing system for my wedding photography business helps my couples by providing the information immediately to them and also qualifies them for me. My system actually enabled me to book couples that were outside of my pricing but because they wanted only an hour of coverage, I made more money and fit in their budget.

I also use it to run my giveaways. I am giving away an elopement package and it gathers the entries and enable me to book clients that don’t win. I also threw some money into ads and now it’s on steroids!

Try the Demo!

If you want to see how the system work, I have a demo for you to try. Obviously, you’re would be completely customized to you and your brand voice, but it will allow you to see with your eyeballs how it work. Click below:

Try Demo!

Ways to use the chat marketing system

For the contact section on your website. I have my email and a contact form, but 90% of clients click the get info now (my chatbot)
A pop up on your website saying “Get info now”
For every single blog post
For the first page of my website above the fold
For Instagram in the link
For Facebook
For Pinterest
On your Youtube channel
On your Podcast
On LinkedIn
For a giveaway
In the notes section so you can copy and paste in a text to someone you meet in person
On your Clubhouse bio
In all of your email campagnes and email signature
And so much more!

Hear from expert Henry Chen

This video of our Creative Chat Marketing Agency owner Henry Chen will also explain how it works. This video is from his presentation at Showit United.

If you are interested

If you know you want to use this system and want to find out how to work with us, click below to set up a consultation where we will discuss what you are looking to do and how much it costs.

Schedule Now

If you want to bookmark this info, pin to Pinterest below:

Get More Clients with Pinterest

Content Creation, Marketing, Pinterest

I’m having free Pinterest training!

I need to share a marketing secret with you. Pinterest is the most underutilized social media site for businesses!! It’s crazy to think about right?

But since so many people don’t know why they should use Pinterest or how I’m going to do some free classes every Wednesday in October!

Do you spend a lot of time on Instagram?

Why spend so much time on Instagram when it gets so little life? I have often thought, “I’m so over Instagram today”.

LIFESPAN OF A POST by Wed Photography Coach

Pinterest is the #1 way I drive traffic to my content

Just look at these stats to see why I love Pinterest. I spend the most time on Instagram, but Pinterest drives way more traffic! It goes to show that the time spent on Pinterest has more of a return than the time spent on Instagram.

In fact, one of my Pinterest Strategy Academy clients (a membership to get Pinterest work done) found that Pinterest kept traffic driving to her website. And, after 3 months, Pinterest was the highest driver of traffic to her website, even while she didn’t touch it for those three months.

This is a Screen shot of my analytics of which social media referrals to my website

I want in!

Are these free classes for you? Should you sign up?

Answer the questions below:

Do you have a Pinterest account?
Wish your content lasted longer on social media?
Are you a content creator?
Do you wish you had a bigger email list?
Curious how Pinterest could actually bring you more business?
Do you have a website, Podcast, youtube channel, freebie lead magnet, Instagram account, online course, products, or affiliate page?

If you answered YES to any of the questions, these free Pinterest classes are for you!

Here’s what I’ll be teaching you on this FREE training…

Why use Pinterest for Marketing? Three things to make sure you have on your Pinterest profile.
What are fresh images, why should I care, and how to do it easily?
How to use Lead Magnets and Pinterest to grow your list… and thus your clients
How to repurpose IG and FB content to get the most out of what you create
How to spend 30 minutes once a week to drive more traffic to your content

If you need help with Pinterest, shoot me an email HERE.

THE SECRET TO MAKE PINTEREST MARKETING EASY: Simplify and Streamline your process with the new Tailwind Create tool

Content Creation, Marketing, Pinterest

THE SECRET TO MAKE PINTEREST MARKETING EASY:

Simplify and Streamline your process with the new Tailwind Create tool

*This post contains affiliate links, meaning that if you choose to click through and make a purchase, I will receive a small commission at no cost to you. I was also compensated to create this post, though all opinions are my own.

If you’re missing out on the traffic-driving power of Pinterest because it’s too much work? I have a solution! Let me tell share with you my new favorite tool, Tailwind Create.

When you start - you click on the paintbrush on the left tool bar in the Pintrest area of Tailwind.

Hey, I’m Jen of Wed Photography Coach. Helping you create marketing systems to easily drive traffic to your content, so you can spend time with those you love! If you can use help with any of that, definitely subscribe and hit that bell to get notified when I drop a new video

I’ve been super excited to be one of the first groups of people to test out Tailwind Create which is in beta right now. Tailwind Create helps us create high-quality content with ease. It makes designer-quality Pins quickly and easily with your brand colors and allows you to streamline and optimize all of your Pinterest marketing better than ever before!

Pinterest is one of the main drivers of my traffic (it’s consistently 50-70% of all my social media traffic), and I use Tailwind to schedule all of my Pins.

One of my favorite things about Tailwind is that I can plan out a week’s worth of content in 30 minutes in one sitting, and Tailwind will publish my Pins at the best times for my audience.

I have loved tailwind because I can schedule, publish, and analyze my Pins all in one place. And now with Tailwind Create, I can add Create to that list which means it’s a complete tool to handle my whole process.

This new tool, Tailwind Create is truly amazing because all of the designs are optimized specifically for Pinterest and customized for my brand or industry. Watch the video below on how I can take one piece of content and generate hundreds of designs which I can then filter, customize, and choose a few to schedule.

Add your link then your images and viola you'll get pins

Here’s what I love about Tailwind Create:

Each design was built with Pinterest’s creative best practices in mind – and they’re beautiful.
Every image is unique and made just for you. You can generate, personalize, and fine-tune Pins to drive traffic to your new and old content.
You can choose from hundreds of variations and personalize your favorites in just a few seconds.
I’m not a designer, but you’d never know it by looking at the Pins I made with Tailwind Create!
You don’t have to have any design experience to look like a PRO. The quality is at least better than what I would make on my own.
This allows me to streamline my Pinterest workflow for the fastest creation, publishing, and analysis available anywhere. I’ll never waste another minute downloading, organizing, or uploading my Pins!
It automatically applies your brand preferences, but you can always switch it up with different styles and fonts.
Everything happens in one place, so you never have to download, upload, or organize your files, which helps you to work smarter not harder (which is the way I teach my clients!)
It shows me designs I might not have thought of on my own!
I can go from idea to Pin in 30 seconds. I love entering my URL, choosing images, and then immediately seeing hundreds of Pin variations!

Want to get your hands on this new tool? All you have to do is get your free tailwind trial. Then email me jen@wedphotographycoach.com so I can get you the code and link to move up the waitlist!!

If you need help with Pinterest, shoot me an email HERE.

Optimize your Pinterest for Business (free course)

I’m so excited to teach you all about Pinterest now that there have been some changes.

You may have heard about “Fresh Pins” and a different percentage of other people’s content vs. your content. I’ll share all of that and much more!

Click Here

THE SECRET TO MAKE PINTEREST MARKETING EASY: Simplify and Streamline your process with the new Tailwind Create.

THE SECRET TO MAKE PINTEREST MARKETING EASY: Simplify and Streamline your process with the new Tailwind Create. This is how easy it is

THE SECRET TO MAKE PINTEREST MARKETING EASY: Simplify and Streamline your process with the new Tailwind Create. This is how easy it is. Read or watch the video to learn all about it.

Simplify and Streamline your process with the new Tailwind Create. THE SECRET TO MAKE PINTEREST MARKETING EASY

THE SECRET TO MAKE PINTEREST MARKETING EASY

Simplify and Streamline your process with the new Tailwind Create.

How to use Lead Magnets and Pinterest to grow your list

Content Creation, Marketing, Pinterest

Do you want to grow your email list? Of course, you do — that’s the way you warm people up to be able to sell to them.

Today I’m sharing How to use Lead Magnets and Pinterest to grow your list

How to use Lead Magnets and Pinterest to grow your list

As most of you know, Pinterest is one of the most underutilized and FREE but insanely effective marketing platforms you can use for your business.

Here are the steps to take:

Create a Lead Magnet (Quiz, Checklist, or Guide are best)
Create several pins (using different images) that link to that blog post
Pin those pins to Pinterest on multiple boards that make sense
people who want the FREE thing, sign up for your email list
Make sure that you have 3-4 welcome emails auto-send (one each day)
And in the last email, you give them an offer (course, membership, product, service)

After two weeks,

See which Pin has the most clicks (meaning that people wanted to sign up). Use that one as the template and create more pins (change colors (think branding). Pin those. After two weeks, you’ll have the top three pins due to insights.

Take those tops three pins and use SmartLoop (in Tailwind) to pin them consistently.

A note about creating your lead magnet

Different studies have shown that our attention span with the invention of cell phones and social media has gone down. That’s no surprise, but this means that it would be best to keep your “freebie” or “lead magnet” short, sweet and to the point. BUT — they must learn something valuable to start that know, like and trust with your business.

People typically need to hear from you multiple times before they purchase. The Rule of Seven is an old marketing adage. It says that a prospect needs to see or hear your marketing message at least seven times before they take action and buy from you.

Dig a little deeper:

What I’ve found is that people will say they found me on Instagram, but when I dig deeper, it turns out they found me on Pinterest – looked at my website and Instagram or Facebook and then contacted me. So, surprisingly, what they first say may not be true. Dig a little deeper to find out where so you know where to spend your time.

Sign up for the FREE 3-Day Challenge

I’m so excited to teach you all about Pinterest now that there have been some changes.

You may have heard about “Fresh Pins” and a different percentage of other people’s content vs. your content. I’ll share all of that and much more!

Click Here

Good info? Save on Pinterest with the pins below:

How to use Lead Magnets + Pinterest to grow your email list 1

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How to use Lead Magnets + Pinterest to grow your email list 7

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How to use Lead Magnets + Pinterest to grow your email list pin 8

3 Pinterest strategies for service-based businesses.

Content Creation, Marketing, Pinterest

3 Pinterest strategies for service-based businesses

If you are a service-based business, you NEED Pinterest. It’s free marketing! So, Today we are going to talk about 3 Pinterest strategies for service-based businesses.

Hey, I’m Jen of wed photography coach Helping you create marketing systems to easily drive traffic to your content!

Having a strategy is a great way to make working on Pinterest easier. I always have a system for doing all marketing things in my business. I’d rather spend time with my family!

So let’s go over the 3 strategies to use for your service-based business.

Create Content that Encourages them to Come Back for More Help!

People go to Pinterest to be inspired, to buy something, or learn how to solve a problem or do something.. Women who become pregnant go to Pinterest, people who are engaged definitely use Pinterest. So consider creating content that helps people within your niche.

Position Yourself as an Expert

The easiest thing you can do is to create content on questions that you get from your clients. If your clients have the question, you can bet those on Pinterest are searching the same thing. This can be a blog post, youtube video, Instagram post, Podcast – the ideas are endless. Bonus points if you create a lead magnet or something these “potential clients” can get something for free from you and you get their email so you can warm them up with helpful info and then sell to them.

Use Keywords that your Ideal Client will Search for

Many of my clients would use acronyms or industry words for their business. That only works to get other businesses to look at your stuff. DUMB down the content so anyone can find it. An example is: instead of saying e session – spell it out “engagement session”.

I created this awesome free Pinterest Challenge to learn how to get your Pinterest set up for your business and to start driving traffic to your content! Just type in the code “pinchallenge” to get the course for free!

Ok now go work smarter not harder!! Happy Pinning!!

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Tailwind can now post video to Pinterest! YAY!

Content Creation, Marketing, Pinterest

This is just another reason to use Tailwind as a Scheduler!

Pinterest Video Publishing is Here! Video has come to Pinterest in a BIG way this year. Pair eye-catching, scroll-stopping video pins with Tailwind’s power suite of tools to get your audience’s attention and engage with them on Pinterest.

Fun Fact: there were more video views on Pinterest in Q1 2019 than all of 2018! 🤯

Sharing videos to Pinterest is how you can:

Increase brand awareness
Drive traffic to your site (video Pins are clickable!)
Attract engaged followers who can help increase the distribution of your content.
NEW on Tailwind: Schedule your eye-catching, scroll stopping video!
It’s no wonder then that the number of videos on Pinterest has grown over 100 percent quarter-over-quarter.

It’s no wonder then that the number of videos on Pinterest has grown over 100 percent quarter-over-quarter.

They actually released it in August of 2019, but so many people aren’t using it, you should start NOW! Video scheduling in Tailwind is so easy – it’s a breeze!

IMPORTANT tips to get started:

In an effort to ensure all videos comply with community guidelines, Pinterest is reviewing all pins after they go live. Your audience will see your pins as soon as the review is complete, usually within 24 hours.
Keep videos between 4 secs and 15 minutes long. I definitely recommend making your videos square (1:1) or vertical (2:3, 9:16).

Wanna try tailwind for free? Here is a free trial!!! 🙋‍♀️

That is an affiliate link and thus you’ll get a free trial and I’ll get a tiny stipend for sharing.

To add a video in Tailwind:

Click UPLOAD PHOTO/VIDEO
Add a Title, description, and 1-2 hashtags
Click ADD TO QUEUE (green button)

Once you submit it to Pinterest it will take 24-48 hours for them to review it. You’ll be able to see it in your queue but no one else can until it’s approved.

Love this info? Share it to Pinterest:

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